Columbia University’s A-List Education Case Study: Building on Initial Success

scott-and-jw-columbiacolumbia business schoolA-List Director of Finance and Columbia University Professor, John Walker, has organized an A-List-focused case study at Columbia University Business School where he teaches classes on Impact Investing and Social Entrepreneurship. The study looks to how A-List, a provider of educational materials for test preparation—a commercial business with a social mission— should finance its expansion into technology-based products.

Here’s a brief write-up on the case: In 2010 A-List, a test preparation business serving both the traditional market and students who typically do not have access to such services, considered how to scale up. Management believed its best route for scalable growth was to expand its offerings in technology-based products for mass distribution. In this case, students are asked to consider the company’s business model, the required investment for its intended expansion, and the best route to finance these future plans.

Check out the video clips below to learn more about A-List as an organization:

(Request to download Columbia University’s full case study)

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